Brandperx wins National Health Information Award

13 Dec Brandperx wins National Health Information Award

Brandperx clients are a lot like you. Each of them works hard to gain access to providers and their patients. To be in the right place at the right moment in their conversations. To build advocates who can drive trial. This year, Brandperx won an NHIA Award for helping a client to do just that.

Allergists’ recommendations increase 79% after Patientperx participation

BACKGROUND: Brandperx partnered with gluten-free, allergy-friendly food company on a nationwide push to Allergists, Dieticians and Nutritionists.

GOAL: Educate providers + patients about brand product line to promote trial, purchase, coupon redemption.

BY THE NUMBERS:

700

Allergists, Dieticians and Nutritionists enrolled from the Brandperx exclusive network

70,000

Patientperx Patient Activation Bags distributed with sample, product information and coupon for $3.00 off purchase

RESULTS:

79%

Increase in brand recommendations by participating Allergists

68%

Increase in brand recommendations by participating dieticians and nutritionists

2.9%

Allergy patients’ engagement rate for participating Allergists opt-in, text promotions

3.5%

Dietician and nutritionist patients’ engagement rate for opt-in, text promotions

58%

Increase in Allergist recommendations of featured brand over other brands